Our most recent  posting was about the importance of Face to Face communication in this age of texting and emailing. On two recent live events, our account executives traveled to the show site and spent time with their clients before and during the show. The time and experience of being on-site( hours, a day or more ) has proven to us that face to face is important and necessary to solidifying relationships and being true partners. The clients gave us more work as a result. This might have happened anyway, but  “being there”  did make a difference! We are not unrealistic to think that this can happen all the time in our business. However, it is something to do for certain events and clients. Perhaps somethings never really change despite all the technolgy we have around us. People still need to know and trust you.